Increase Your Sales
How Hidden Asset Marketing
Will Increase your Sales and Profits
What you want to know is, will the Hidden Asset Marketing system will work in my business? The bottom line answer is YES. How big a difference it will make and how quickly it will happen depends on what you are currently doing.
It will work in your business because it is common sense marketing designed to generate sales and profits. My system will not only deliver amazing results but will also make your life a lot more enjoyable. Once we’ve implemented the system in your business, the only additional work on your part is tweaking it and, of course, taking care of your new high-paying clients.
There are only three ways
To grow your business:
- Increase the number of clients
- Increase the value of each transaction
- Increase the number of times clients purchase from you (Life Time Value – LTV)
My Hidden Asset Marketing System is the only one that grows your business in All Three Ways! And… it does so without increasing advertising costs. As a matter-of-fact, most businesses actually reduce their advertising by 50% or more while increasing their sales.
Take a look at the list above and see if your business will grow if you increase the number of clients, transaction value and frequency of purchase. If so, I can help you succeed.
We Build Your Core 4 Marketing Pillars
Marketing Pillar 1
Create a Compelling
Unique Selling Proposition (USP)
Your USP is the core of your entire marketing system and gives clients and prospects a reason to want to buy from you. It answers the question: Why should I buy from you instead of someone else or do nothing at all? It’s not about creating a cute advertising slogan or jingle. It’s about giving people a powerful reason to buy from you and do so NOW!
You’ll also learn how to get your customers lining up to give you testimonials and referrals, which literally top the list of the most powerful marketing strategies.
What’s mine? Increase your sales 25% or more in as little as 90 days without spending more money on advertising! If you are a business owner, are you saying, “Whoa! Tell me more!”
The Average Transaction Value
Most companies let tens of thousands of dollars in sales and profits that are staring them in the face walk out the door every single day. How does this happen? Because they know nothing about the art of selling. It doesn’t require hours in formal sales training. Think of the profits that McDonald’s rakes in every year because their employees ask a simple question: “Would you like fries and a drink with that?” In case you are wondering, this simple phrase is worth millions in profits every year to them and other fast-food franchises.
You’ll harness the power of bundling, cross-selling and up-selling. Your clients will be thrilled with their additional purchases and your employees will be happy to increase your sales for you. I will teach you and your staff some of my most powerfully compelling sales scripts, tailored for your business.
If you’re like many entrepreneurs and business owners, the bottom line numbers are the ones you focus on. I will show you the numbers to track that will add the most to the bottom line. Even if you’re like me and not a big numbers person, I’ll share with you the ones that you will love tracking because they’re the ones that add cash to your bottom line.
Marketing Pillar 3
Mining for Gold in Your
Client and Prospect Database
Who is the easiest person to sell to? There are four categories or groups you can sell something to:
- Existing clients -By far the easiest
- Past clients -Second easiest
- Referred or endorsed clients – Third easiest
- People who have asked for information, stopped in at your business
- Cold prospects – By far the hardest and the place where most businesses, large and small, spend the vast majority of their marketing dollars and resources.
In the third pillar, you’ll harness the power of your database to identify the most profitable clients and prospects. Then we set about building a long-term relationship in which they buy more from you and do so more frequently. It’s simple, inexpensive and incredibly effective.
You build a literal library of testimonials and constant flow of referrals for your business. That’s just the beginning. You learn more when we talk and start working together.
Marketing Pillar 4
Harness the Power of
Joint Ventures and Strategic Alliances
Look back at the third easiest person to sell to. It’s the referred or endorsed client. Think about this for a minute… How often have you asked a friend, relative or neighbor to recommend a mechanic, plumber, lawyer, accountant, dentist, chiropractor, doctor, butcher, restaurant, hair stylist or any other supplier? How often did you end up buying from them? If you are like most people, frequently.
Your fourth marketing pillar harnesses the power of the endorsement but my system is like endorsement on steroids. Instead of waiting around for a lead or a referral, we construct an endorsement network of businesses who are activly promoting and recommending your business. This is called a Joint Venture or Strategic Alliance and with the first three pillars in place and building your business, this is the pillar that begins to propel your sales to the stratosphere.
Go back and review the Core 4 Hidden Asset Marketing Pillars. As a smart person, you can see how any one of them will easily bring in more sales and profits. Can you imagine what will happen in your business when all 4 are in place? Can you imagine growing 25% or more every year? It can and will happen to you.
The first step for you is to pick up the phone and give me, Paul Flood, a call at 513-829-6368 to schedule your marketing audit, which I call an Opportunity Analysis. We’ll take an in-depth look at your business and start uncovering your Hidden Marketing Assets. You’ll learn how easy it is to implement them in your business for greater sales and profits
You can also complete the form below to send me an email along with a few times that will be best for us to hook up. This is serious marketing for serious business owners looking for serious growth. If you are tired of buying the latest, greatest fad that supposedly is the greatest secret to success and want a proven and guaranteed marketing system that is used by many of the most successful businesses in the world, then it’s time we talk.
It will take a commitment and some work so if you are ready to finally make a change in your life and in your business, then you will want to get in touch with me to see if you qualify.